AI Native Case Study #51: BBVA

👏 BBVA revolutionizes its organizational efficiency by empowering employees with ChatGPT Enterprise, creating thousands of custom GPTs.

🌟 Background
BBVA is a global financial institution serving diverse markets across Europe, Central and South America, and the U.S., with a workforce of 125,000. In just 5 months, it has embraced AI technology to enhance its operations.

🏔️ Challenge
The bank sought to democratize access to advanced analytics and AI capabilities across its workforce to address complex financial challenges efficiently.

💡 Solution
By collaborating with legal, compliance, and IT security teams, BBVA enabled widespread adoption of ChatGPT Enterprise, which allowed employees to create over 2,900 custom GPTs tailored to specific needs.

🚀 Benefit
📈 Improved efficiency with project timelines reduced from weeks to hours.
💬 Facilitated faster and more accurate responses to 40,000 client inquiries annually.
🔄 Increased weekly usage of ChatGPT among employees to 83%.
🌐 Established an internal GPT Store with around 700 custom solutions for collaborative ideation.

📊 Evaluation
Ethical AI: (8/10) BBVA ensures safe and responsible AI use by collaborating with legal and compliance teams.
AI Native: (9/10) The widespread adoption of ChatGPT empowers employees to create solutions tailored to their needs.
Application Modernization: (9/10) Custom GPTs significantly reduce project timelines, modernizing workflows across departments.

Statement:
1) This case is sourced from OpenAI’s official website, linked to https://openai.com/index/bbva/.
2) Evaluation results are generated by AI, lack of data support, reference learning only.

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